Kia of Augusta Blog

Your Augusta, GA Kia Dealer

Kia of Augusta Blog - Your Augusta, GA Kia Dealer

Lebron James Partners with Kia for a Brand New Promotion

Kia is bringing the face of basketball to its line of luxury sedans.

Lebron James Kia K900

Lebron James is the new spokesperson for the Kia K900.

 Lebron James has signed on with Kia to be the face of the K900’s marketing campaign. He will be the very first Kia “luxury ambassador.” After reaching out to Kia to sample the K900, the company and the basketball player/luxury car enthusiast decided that James would be the best suited person to be the pitchman of Kia’s sedan.

After all, James is pretty fond of the car! Prior to his being signed on, he posted himself on Twitter in the K900 with the phrase: “Rolling around in my K900. Love this car!”

The Kia K900 is a 5.0-liter V8 engine sedan that gets 15 mpg in the city and 23 mpg on the highway. The engine’s horsepower breaches the 400 mark, accompanying a 376 ft-lb of torque and an 8-speed automatic transmission.

The K900 is all about “at-ease luxury,” lined in leather and equipped with a moon roof and a spacious dashboard. The interior is posh but still relaxed enough to make anyone feel at home inside of it.

Kia of Augusta is excited to see what comes of this new relationship between Kia and the star-studded Lebron James. Will the new hype man bring Kia to new heights? Stay tuned.

Celebrate Kia’s Third Quarter Sales, the Best Third Quarter in 20 Years

From January 1st until September 30th of this year, Kia Motors America has sold 445,017 vehicles. Over 40,000 of those vehicles were sold during September alone, helping the brand record its best-ever third quarter sales. The automaker’s 20-year anniversary of selling quality vehicles in the United States is turning out to be quite the year.

“September capped off the strongest summer selling season for Kia in its 20-year history, and with the launch of two all-new vehicles now underway, we continue to introduce the brand and our outstanding products to new customers who turn to Kia for our world-class quality and design, advanced technology, and tremendous value,” said Michael Sprague, Kia Motors America’s executive vice president of sales and marketing.

Leading the sales charge are the Kia Optima and Soul models. Combined, they account for more than half of Kia’s third quarter sales.

If sales are already up 6.9% year-to-date, we at Kia of Augusta can’t wait to see sales reports at the end of the year, especially since we expect the all-new 2015 Kia Sedona to arrive any day now.

New Kia Soul EV Is All Electric, Making It Shockingly Ecofriendly

The Kia Soul is changing the brand’s reputation by releasing an electric version of the vehicle. The new Soul EV is all electric and gives off zero-emissions, the first car Kia has ever released that does so. Just like the original Soul, the EV is hitting the market showcasing a unique style.

With an already distinct square body with rounded edges, the new version offers two-toned coloring for all models, displaying pops of colors on the roof, rearview mirrors, and trim that frames the vehicle.

On their main website Kia reports that “The battery, electric motor, gear reduction unit and Electric Power Control Unit are mounted low, helping make the handling more stable.” With these key features located in this way, the EV is able to make the cars body even more stable.

“Range depends on the battery’s charge, so many vehicle systems, including braking, heating and cooling, are engineered to preserve or even replenish the system’s energy” says Kia. Charging the car is a breeze, requiring owners to attach the charging cable to a port that is concealed by a cover that slides open for easy access.

Go green and get the Soul EV from Kia of Augusta!

2015 Kia Optima T-Hybrid and Redesigned Rio to be Unveiled

At Kia of Augusta we get excited anytime a new model is revealed, and we are doubly excited for the 2015 Kia Optima T-Hybrid concept and the revamped Rio. Kia announced that it will be introducing an array of new and redesigned models at the Paris Auto Show, some of which will be fairly groundbreaking.

Kia Optima

Interior of the 2015 Kia Optima Hybrid

According to WorldCarFans, the Rio will have subtle, yet refined changes made to the exterior, including new bumpers, wheels, a new grill, and a new chrome trim all around. The interior will most notably receive new satellite navigation and audio systems. A 1.6-liter I4 engine will provide 138 horsepower, but still retain 27 city/37 highway MPG.

The 2015 Kia Optima T-Hybrid concept is also being previewed in Paris. Although few details have been released, it promises to be an innovative new design. The new hybrid will feature a 1.7-liter CRDi Turbo-Diesel engine, an electric motor, and a 48V lead-carbon battery.

Kia said the new Optima hybrid has an “innovative electric supercharger [which] helps to boost torque and engine response at low engine speeds,” so no worries about sacrificing power for fuel economy.

Have questions about any other Kia models? Come down to Kia of Augusta.

Save Big on the 2015 Kia Optima LX

We can save you $5,000 on the new 2015 Kia Optima LX!

You can’t beat this deal on a new 2015 Kia Optima LX!

At Kia of Augusta, you can always expect to have a great selection to choose from. During this season, we are providing great discounts on the 2015 Kia Optima LX.

Our Internet price is over $5,000 lower than the list price. You can’t get a better deal than this.

The 2015 Kia Optima LX features a 2.4-liter engine with a 6-speed automatic transmission. With an EPA-estimated 34 mpg highway, you can’t resist this Kia sedan.

Besides its fuel economy, the 2015 Optima LX has some pop on its side. Its regular unleaded I-4 engine generates 192 horsepower and 181 lb-ft of torque. It also offers the driver and passengers with plenty of legroom. Drivers and the “shotgun” passenger get over 45 inches while the backseat passengers get about 35 inches.

If you buy this Kia Optima, you will not only save money with our price and gas. You’ll also get Bluetooth wireless data link, 3 months of free satellite radio service, and six total speakers for your AM/FM stereo.

There’s more to see with the all-new 2015 Kia Optima. Visit us in Augusta, GA off of the Gordon Highway. Remember that we have the selection and price you want!

2015 Kia Forte Arrives Safely with 5-Star Safety Rating

The 2015 Kia Forte improves upon the NHTSA safety rating from last year's model.

The Kia Forte received a four-star safety rating last year from the NHTSA.

It’s no secret anymore. The National Highway Traffic Safety Administration awarded the 2015 Kia Forte with a top five-star safety rating. This is a phenomenal improvement from its 2014 model year when it earned four stars.

With the 2015 Forte already on our lot, you may be wondering what lead to the five-star rating. After the 2014 model year, Kia added stronger A-pillars and lower side-sills to ensure the compact sedan’s chances of obtaining a higher frontal crash test rating. As a result, The Forte improved its frontal crash test score up a star, giving it the top overall five-star rating.

Besides these changes, the 2015 Forte is pretty much the 2014 Forte. And why not? The 1.8-liter four-cylinder engine lashes out 148 horsepower and 131 lb-ft of torque. And it doesn’t get any better than that with a compact sedan.

We have new 2014 and 2015 Fortes on our lot. Come check out our closeout prices and test drive this safe car today at Kia of Augusta!

Kia Sets High Hopes with 2016 Sorento

After revealing the look of the 2016 Sorento a couple weeks ago, Kia is raising the bar for itself. The South Korean automaker wants to sell 270,000 SUVs worldwide next year. And yes, that is a lot of Sorentos.

The plan would involve selling 50,000 units in Korea with the other 220,000 Sorentos finding homes overseas. In the United States, Kia sold over 105,000 Sorentos in 2013 and so far about 60,700 in 2014 alone.

So while it is a leap of faith, Kia has a lot to work with by giving its prized SUV its first makeover in five years. The all-new 2016 Sorento features a fresher look from the current model year. Kia mentioned that it will have “a lower roofline, higher beltline, more muscular stance, rounded shoulders at the rear and deeply sculpted body surfaces.”

Kia’s newly designed 2016 Sorento will make its auto show debut in Paris next month. While we wait, come see us at Kia of Augusta off the Gordon Highway here in Augusta, GA for a test drive of the 2015 Kia Sorento!

Kia to Build Mexico Small-Car Factory

Kia Motors is expanding its reach by heading south. USA Today reports that Kia will be using $1 million toward building a Mexico small-car factory in 2016. The plant would mark the first South Korean car factory in Mexico.

The automaker plans to make 300,000 small cars each year, which will be sold here in the United States as well as Latin America. That will be a lot of cars to make on top of getting the building up and ready in 2016. Kia is confident though that they can make things happen.

The Kia Soul EV became the first electric vehicle to receive a UL Environment validation from Underwriters Laboritories.

The 2015 Kia Soul EV (above) has been quite an attention-getter for the South Korean automaker.

“We hold competitive advantages, as a group, and production-facility establishment is one area we have expertise,” Kia spokesman Michael Choo told USA TODAY.

Choo said that the move is a way to hit an area that Kia historically “hasn’t had a presence” in.

“This plant will serve the purpose of satisfying demand pressure due to success of the brand in the U.S.,” Choo said.

How do you think this will affect Kia in the automotive industry? Weigh in by leaving a comment below!

Hamsters Return to Promote the 2015 Kia Soul

The Hamsters are back for a futuristic ad that may leave you wondering what kind of audience Kia is looking to pull in for the 2015 Kia Soul.

The setting is in a lab where the Hamsters, who have packed on the weight and nerdy glasses, are getting ready to transform the latest Soul into the newest model. If only it was that easy.

All of a sudden, an accident happens! A pet hamster gets loose and rolls into the testing chamber in which the Soul sits. The Soul gets transformed into the new electric vehicle, and the pet hamster turns into a sexy female hamster that catches the nerdy lab workers from outside the chamber.

What follows is a fast Soul dash to the pet store to get more mini-hamsters, so the lab hamsters can create can repeat the beauty they created. The end result is a dance party to an updated playlist from Maroon 5. Don’t ask. Just watch.

While the commercial may send mixed messages to its audience, one message is clear. The 2015 Kia Soul EV is no accident, and Kia is ready to unleash its party on the entire world this fall.

While it remains uncertain whether we will be getting the new electric vehicle here at Kia of Augusta, you can check out our regular 2015 selection on our website!

Pope Goes for a Ride in a Soul

Kia Soul

The Pope took a ride in this sporty vehicle

The 2014 Kia Soul has been chosen by many people around the world, but it’s not every day in which you hear that it is elected as the vehicle in which the Pope goes for a ride.

For his visit to South Korea, Pope Francis chose a Kia Soul to be transported in during his five-day visit. No one will deny that it is a more modest vehicle than prior Popes, but it is the best choice a Pope has ever made. Ok, we are a little biased, but anyone reading this will agree.

Kia’s Soul Wagon gets up to 31 mpg on the highway and 23 in the city. It run at an affordable price, and with the 2015 electric-powered Soul out soon, now is the time to buy.

As His Holiness rides around in this charming, fun vehicle, we encourage you to do the same. You may not be the Pope, but you will feel the same level of gratitude and joy when you drive your Soul to home sweet home. Learn more about the 2014 Kia Soul at Kia of Augusta today!